Profesor Madya Dr. Lee Kuok Tiung
Fakulti Sains Sosial dan Kemanusiaan, UMS
I am Associate Professor Dr Lee Kuok Tiung, currently serving in the Communication Programme, Faculty of Social Sciences and Humanities, Universiti Malaysia Sabah (UMS). I obtained my Doctor of Philosophy (Journalism and Publishing) from Universiti Kebangsaan Malaysia in 2011. I am also an alumnus of UMS, where I obtained a Bachelor of Social Sciences (Hons) in Communication from UMS (2000) before obtaining a Master of Arts in Communication (2003).
Since joining UMS in 2004, I have served in various academic and administrative positions, including as Head of Programme (2020–2023). I am also the Deputy Commandant of the UMS Reserve Officers Training Unit (ROTU)/ PALAPES UMS with the rank of Lieutenant Colonel, reflecting my commitment to developing leadership, discipline, and national service among university students.
My teaching focuses on the core courses of the programme, namely Foundations of Communication, Communication Laws & Ethics, Communication Theories, Research Methods in Communication, and most recently Digital Media Literacy. My research interests focus on journalism studies, media framing, governance, and public communication, especially in the context of media and politics in Sabah and Malaysia.
Throughout my academic career, I have led and participated in various research projects funded by the government sector, like under the Ministry of Higher Education, the Prime Minister's Department, and Universiti Malaysia Sabah, and private sector like Centre for Independent Journalism (CIJ) covering topics such as media and democracy, the electoral system, implementation of Undi18, PLKN 3.0, and public sentiment on the Sulu issue. I have authored and co-authored over 80 academic publications, including articles indexed in the journals Scopus, WOS, and MyCite.
In addition to my academic work, I am actively consulted by the media to contribute opinions and analysis to national and regional outlets, both print newspapers, news portals, and TV channels, offering insights into political developments in Malaysia and Sabah. I am also a columnist for the news portal Suara Sarawak. My contributions have been recognised with awards, including the Anugerah Perkhidmatan Cemerlang (2023), Anugerah Khidmat Terpuji, and the Ahli Darjah Kinabalu (ADK) (2021).
Contact Information
Academic Department
Fakulti Sains Sosial dan Kemanusiaan, UMS
Appointed Department
Fakulti Sains Sosial dan Kemanusiaan, UMS
Education
Doktor Falsafah (kewartawanan & Penerbitan)
Universiti Kebangsaan Malaysia
2011
Master Of Arts (communication)
Universiti Kebangsaan Malaysia
2003
Sarjana Muda Sains Sosial Dengan Kepujian Kelas Dua: I (komunikasi)
Universiti Malaysia Sabah
2000
Research Collaborators
Research
Projects
37
Active
5
Grants
RM 3,914,579.00
Research Interests & Expertise
Better Governance - Strengthening the Political System
Publications
Total Publications by Year
Scopus Metrics
Scopus ProfileDocuments
33
H-Index
6
Citations
122
Affiliation
Universiti Malaysia Sabah
Research listing
Current Research Projects
Kajian sentimen rakyat malaysia terhadap isu sulu di sabah
Leader
2024 - 2025
Isu-isu prioriti dan tahap kepuasan terhadap tadbir urus kerajaan di sabah
Leader
2023 - 2025
Isu dan cabaran pelaksanaan #undi18 di malaysia: suatu kajian awal
Leader
2022 - 2024
Malaysia: protecting information integrity in ge15
Leader
2022 - 2023
Penilaian keberkesanan dan impak pelaksanaan palapes di ua kepada graduan dan negara.
Leader
2020 - 2020
Publications listing
NOTE: PUBLICATION DATA FOR THE LAST 3 YEARS WILL BE DISPLAYED
Showing 1 to 10 of 36 entries
Lee Kuok Tiung (2025), The Uses And Gratifications Of Multimedia Integration In Malaysian Online News Consumption
Lee Kuok Tiung (2025), Metaphor Representations Of Natural Hazards: A Critical Metaphor Analysis Of Metaphors Used In Typhoon Molave News Coverage
Lee Kuok Tiung (2025), Young Adults, Driven By Gen Z’s News Consumption Patterns: A Conceptual Framework Of News Engagement
Lee Kuok Tiung (2024), The International Communication Of Tik Tok Short Video Of Chinese Opera Culture
Lee Kuok Tiung (2024), Analysis Of The Report Framing Of China's Mainstream News Media During Major Epidemics
Lee Kuok Tiung (2024), Educational Big Data Analytic – A Mediation Analysis Of The Covariates Of Academic Performance
Lee Kuok Tiung (2024), Interactive Chatbot For Pdf Content Conversation Using An Llm Language Model
Lee Kuok Tiung (2024), Investigation Of The Impacts Of Social Media Usage On Youth Mental Health In Tunku Abdul Rahman University Management And Technology
Lee Kuok Tiung (2024), Factors Influencing Consumer Behavior In Malaysia E-commerce For Online Shopping
Lee Kuok Tiung (2024), Does Different Social Media Platforms Lead To Depression, Anxiety, Stress And Bipolar Disorder? A Cross-sectional Analysis On Private University Undergraduates
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