Professor Madya Dr. Geoffrey Harvey Tanakinjal

Professor Madya Dr. Geoffrey Harvey Tanakinjal

Fakulti Kewangan Antarabangsa Labuan, UMS

Geoffrey Harvey Tanakinjal works as an Associate Professor in the field of International Marketing and Dean of the Faculty of International Finance Labuan (FKAL), Universiti Malaysia Sabah, Labuan International Campus (UMSKAL). Dr Geoffrey completed his PhD in 2010 from the University of Otago, New Zealand. His current research direction evolved from his PhD dissertation with two main research themes: mobile device marketing and innovation diffusion.

Before that, he obtained a Master of Science Degree (Management) from Malaysia Graduate School of Management (MGSM) Universiti Putra Malaysia (UPM), Bac Sc. (Honours) in Agribusiness and a Diploma in Agribusiness from the same university. He received his early education at SRJK St Francis Xavier, Keningau, SRJK Sacred Heart Kota Kinabalu and Penang Free School where he had the opportunity to represent the Penang Rugby team.

Dr Geoffrey has published extensively in various journals, book chapters and international conference proceedings. Dr Geoffrey is now a member of the Malaysian Marketing Institute (IMM) and the founder of the NGO Mitatabang and Koperasi Mitatabang. He is an assessor panel in the field of marketing for the National Accreditation Board (LAN 2006-2008) and an assessor panel for the Malaysian Qualifications Agency (MQA) (Marketing Field) (July 2014 - present).

On the administrative side, Dr Geoffrey is the former Deputy Director of UMSKAL (2002-2006; 2014 - 2019) and the former Deputy Dean for the Labuan School of International Business and Finance, UMSKAL (2003-2005). He was once appointed as a Member of the Board of Directors of the Labuan Corporation (2018-2020) and is currently the Chairman of the Labuan WP Licensing Board (2023-2025). He has also been with the Indigenous Economic Development Institute (Sabah) INDEP as an Associate Researcher and became a tutor at UPM and an invited lecturer at UiTM Sabah.

Dr Geoffrey is also active in providing consultancy in the fields of motivation, business management, agribusiness, community entrepreneurship development, and tourism with agencies such as the Ministry of Agriculture and Food Industry (MAFI) Malaysia, the Federal Agricultural Marketing Agency (FAMA), the Department of National Unity and Integration (JPNIN ), Ministry of Rural Development (KPLB), Ministry of Energy, Green Technology and Water (KeTTAH) and Ministry of Tourism and Culture Malaysia (MOTOUR).

Among the contributions to Malaysia is the "Malaysian Agri-Fresh Food Consumption Study (2022-2023)" worth RM2.89 million which looks at consumer behaviour as well as the projected consumption of fresh agro-food in Malaysia. His future work interests are in local entrepreneurship development, digital business provision, and community marketing.

Email CV Summary

Contact Information

Email

geoffrey@ums.edu.my

Academic Department

Fakulti Kewangan Antarabangsa Labuan, UMS

Appointed Department

Fakulti Kewangan Antarabangsa Labuan, UMS

Education

Phd (pemasaran)

Otago University, New Zealand

2010

Master Science (pengurusan)

Universiti Putra Malaysia

2000

Bac. Sc (kepujian) Perniagaantani

Universiti Putra Malaysia

1997

Research Collaborators

Research

Projects

6

Active

6

Grants

RM 362,935.00

Research Interests & Expertise

Advertising And Marketing - Digital Marketing

Publications

Total Publications by Year

NOTE: N/A = Data not available, 0 = Data not completed

Scopus Metrics

Scopus Profile

Documents

24

H-Index

8

Citations

611

Affiliation

Labuan Faculty of International Finance, Universiti Malaysia Sabah

Research listing

Current Research Projects

Feasibility study on establishing an occupational safety & health (osh) training centre in labuan

Member

2025 - 2026

Influence of adoption factors and perceived social security towards takaful products: evidence from sabah, malaysia

Member

2024 - 2026

A new, multi-normalization-based critic and fucom framework to assess site suitability to establish permanent food production parks in labuan, malaysia

Member

2023 - 2026

Entrepreneurial personal skills development module. title: bring forth your inner worth

Member

2023 - 2025

Geran fasilitasi program pembasmian miskin tegar keluarga malaysia (bmtkm) wilayah persekutuan labuan 2022-2025

Member

2022 - 2025

Modern slavery in upstream supply chains: a developing country perspective

Member

2022 - 2025

Publications listing

NOTE: PUBLICATION DATA FOR THE LAST 3 YEARS WILL BE DISPLAYED

Showing 1 to 10 of 18 entries

1.

Geoffrey Harvey Tanakinjal , Stephen Laison Sondoh Jr. (2026) , Beyond Smiles And Greetings: Examining Cultural Intelligence And Psychological Capital Among Hotel Frontline Employees

2.

Imran Mehboob Shaikh , Geoffrey Harvey Tanakinjal (2026) , University Students’ Acceptance Of Digital Literacy In Malaysia: The Influence Of Students’ Innovativeness And Technological Factors

3.

Geoffrey Harvey Tanakinjal , Hanudin Bin Amin , Imran Mehboob Shaikh (2025) , Students’ E-learning Acceptance: Empirical Evidence From Higher Learning Institutions

4.

Mohamad Rizal Bin Abdul Hamid , Geoffrey Harvey Tanakinjal , Anath Rau Krishnan (2025) , A Bibliometric Analysis Of Scientific Publications At Universiti Malaysia Sabah

5.

Imran Mehboob Shaikh , Geoffrey Harvey Tanakinjal , Hanudin Bin Amin (2025) , Students’ E-learning Acceptance: Empirical Evidence From Higher Learning Institutions

6.

Andrew Saw Tek Wei , Geoffrey Harvey Tanakinjal , Alesia Sigang Gugkang , Zurina Binti Patrick (2025) , Exploring The Influence Of Online Marketing And Its Impact On Business In Post-covid-19: A Conceptual Paper On Sabah Tourism Industry

7.

Noor Hassanah Binti Husin , Salumah Binti Nain , Geoffrey Harvey Tanakinjal (2025) , Effect Of Social Media Marketing On Purchase Intention Of Sme's Local Food Products: Case Study In Indonesia And Malaysia

8.

Mohamad Rizal Bin Abdul Hamid , Geoffrey Harvey Tanakinjal , Anath Rau Krishnan (2024) , Trends In The Application Of Multi-criteria Decision-making Methods For Agricultural Land Suitability Assessments: A Keyword Analysis Using Bibliographic Data

9.

Joehan Joehari William , Geoffrey Harvey Tanakinjal , Mohamad I'sa Bin Abd Jalil (2024) , Online Food Delivery Services Using Online Food Delivery Application: Generation Y’s Attitude

10.

Geoffrey Harvey Tanakinjal , Zurina Binti Patrick , Andrew Saw Tek Wei , Alesia Sigang Gugkang (2024) , The Influence Of Online Marketing And Its Impact On Business In Post-covid-19: Sabah Tourism Industry.

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