Fakulti Perniagaan, Ekonomi Dan Perakaunan, UMS
Dr. Nor Afifah Bt Yusof is a distinguished researcher at Fakulti Perniagaan, Ekonomi Dan Perakaunan, University Malaysia Sabah.
As a member of Fakulti Perniagaan, Ekonomi Dan Perakaunan, they contribute significantly to the academic and research community at UMS through their expertise and dedication to advancing knowledge in their field.
Dr. Nor Afifah Bt Yusof holds Doktor Falsafah (Ph.D) from Lain-lain , among other qualifications, and has established themselves as a respected expert in their field.
Academic Department
Fakulti Perniagaan, Ekonomi Dan Perakaunan, UMS
Appointed Department
Fakulti Perniagaan, Ekonomi Dan Perakaunan, UMS
Doktor Falsafah (ph.d)
Lain-lain
2023
Sarjana Pentadbiran Perniagaan
Universiti Malaysia Sabah
2014
Ijazah Sarjana Muda Pentadbiran Perniagaan (kepujian) – Pemasaran
Lain-lain
2013
Projects
8
Active
8
Grants
RM 87,000.00
Advertising And Marketing - Consumer Behaviour
Advertising And Marketing - Marketing Plan
Advertising And Marketing - Marketing Sales and Distribution
Agriculture Sciences - Agricultural Marketing
Management - Agribusiness
Management - Agricultural Management
NOTE: N/A = Data not available, 0 = Data not completed
Documents
1
H-Index
0
Citations
0
Affiliation
Universiti Malaysia
Kajian pemerkasan usahawan asnaf melalui pembangunan kapasiti berasaskan ai
Member
2025 - 2026
Keberkesanan dan pemantauan program asnafpreneur
Member
2025 - 2026
Empowering agropreneurs in sabah : assessing market dynamic funding access and the role of business incubators and policies for sustainable growth
Member
2025 - 2026
Empowering rural youth agropreneurs in sabah: leveraging digital marketing for sustainable agribusiness development
Leader
2024 - 2026
Empowering youth for impact: the role of education and training in boosting social entrepreneurship in sabah.
Member
2024 - 2026
Finding purpose on duty: how meaning of work enhances job performance through employee engagement and job resources in royal malaysia police (pdrm)
Member
2024 - 2026
Exploring the impact of social media influencers' credibility on gen z's visit intention towards f&b retail stores
Member
2023 - 2026
Factors influencing cryptocurrency adoption among individuals in malaysia
Member
2023 - 2026
NOTE: PUBLICATION DATA FOR THE LAST 3 YEARS WILL BE DISPLAYED
Showing 1 to 10 of 10 entries
Nor Afifah Bt Yusof (2025) , Symmetry And Asymmetry: A Novel Insight Into The Relationship Between Artificial Intelligence And Business
Mohd Noor Hidayat Bin Jimainal , Rudy Bin Ansar , Lim Ming Fook , Brahim Chekima , Nor Afifah Bt Yusof , Mohamad I'sa Bin Abd Jalil (2025) , Empowering Youth For Impact: The Role Of Education And Training In Boosting Social Entrepreneurship In Sabah
Priscilla Shak Yee Ping , Kelvin Yong , Nor Afifah Bt Yusof , Kamsilawati Binti Kamlun , Brahim Chekima , Tam Yin Ling @ Adeline Tam (2025) , The Effectiveness Of The University Knowledge Transfer Program (ktp) On The Performance Of Homestay Operators In Sabah: The Role Of Ai And Website Development.
Mohd Noor Hidayat Bin Jimainal , Nor Afifah Bt Yusof (2025) , Kolaborasi Internasional Dalam Pengabdian Kepada Masyarakat: Program Pertukaran Dosen Untuk Pemberdayaan Komunitas Antara Universiti Malaysia Sabah Dan Universitas Borneo Tarakan
Nor Afifah Bt Yusof , Mohd Noor Hidayat Bin Jimainal , Ng Yen Phin , Brahim Chekima , Rudy Bin Ansar (2025) , The Moderating Role Of Socio-economic Status In Digital Marketing Adoption And Agribusiness Sustainability Among Rural Youth
Priscilla Shak Yee Ping , Nor Afifah Bt Yusof , Kelvin Yong , Tam Yin Ling @ Adeline Tam , Brahim Chekima , Kamsilawati Binti Kamlun (2025) , The Effectiveness Of The University Knowledge Transfer Program (ktp) On The Performance Of Homestay Operators In Sabah: The Role Of Ai And Website Development
Brahim Chekima , Suddin Bin Lada , Kelvin Yong , Rudy Bin Ansar , Lim Ming Fook , Nor Afifah Bt Yusof (2025) , Exploring The Shadows: A Strategic Swot-ahp Analysis Of Dark Tourism In Malaysia's Tourism Landscape.
Nor Afifah Bt Yusof , Rudy Bin Ansar , Lim Ming Fook , Mohd Noor Hidayat Bin Jimainal , Brahim Chekima (2024) , Integrating Transaction Cost Theory With Trust And Commitment In Agricultural Supply Chain
Mohd Noor Hidayat Bin Jimainal , Nor Afifah Bt Yusof , Suddin Bin Lada , Kelvin Yong , Brahim Chekima , Faerozh Bin Madli , Ramraini Bte Ali Hassan , Rudy Bin Ansar , Lim Ming Fook (2024) , Strategic Support From Business Incubators: Unveiling Their Impact On Entrepreneurial Success In Malaysia’s Start-ups
Brahim Chekima , Kelvin Yong , Suddin Bin Lada , Datu Razali Bin Datu Eranza , Rudy Bin Ansar , Mohamad I'sa Bin Abd Jalil , Nor Afifah Bt Yusof , Lim Ming Fook , Mohd Noor Hidayat Bin Jimainal (2024) , Islamic Fintech: A Bibliometric Analysis Using R