Profesor Madya Dr. Mohamad Rizal Bin Abdul Hamid
Fakulti Kewangan Antarabangsa Labuan, UMS
Hamid Rizal is a senior lecturer at Labuan Faculty of International Finance, Universiti Malaysia Sabah. He holds a PhD in International Marketing from National Cheng Kung University, Taiwan and MA in International Studies from University of Reading. His research interests are in the areas of services marketing, advertising, Islamic marketing, and public perception on branding, to name a few. Several of his research articles have been published in Service Business Journal, Internet Research Journal, and Jurnal Pengurusan.
Contact Information
Academic Department
Fakulti Kewangan Antarabangsa Labuan
Appointed Department
Fakulti Kewangan Antarabangsa Labuan
Education
Doctor Of Philosophy
Nat. Cheng Kung University, Tainan, Taiwan
2013
Ma International Studies
Reading University, Reading, Uk
2004
Bsc. International Marketing
Universiti Malaysia Sabah
2002
Research
Publications
Total Publications by Year
| Year | Publications |
|---|---|
| 2005 | 3 |
| 2006 | 6 |
| 2007 | 1 |
| 2008 | 5 |
| 2009 | 4 |
| 2011 | 1 |
| 2012 | 1 |
| 2013 | 4 |
| 2014 | 3 |
| 2015 | 4 |
| 2016 | 6 |
| 2017 | 3 |
| 2018 | 9 |
| 2019 | 5 |
| 2020 | 5 |
| 2021 | 3 |
| 2022 | 5 |
| 2023 | 4 |
| 2024 | 2 |
| 2025 | 3 |
| 2026 | 2 |
Scopus Metrics
Scopus ProfileDocuments
25
H-Index
13
Citations
849
Institutional
79
Research listing
Completed and ongoing projects
Showing 1 to 5 of 16 entries
Transnational Organic Rice Certification: A Blockchain Model of Collaboration Between Indonesia and Malaysia
Leader
2026 - 2028
Perceived Forbearance and Service Quality Under The New Norms: From The Perspectives of Attributions and Zone of Tolerance
Leader
2023 - 2025
Developing an Open Business Model Innovation Framework for Malaysian Small Medium Enterprise in Software Industry using Delphi Technique
Member
2022 - 2025
Modern Slavery in Upstream Supply Chains: A Developing Country Perspective
Member
2022 - 2025
WAQF-BASED QARDHUL HASSAN FINANCING AS AN AID IN THE TIME OF COVID-19: CONSTRUCTION AND VALIDATION OF THE QAFSCALE
Member
2021 - 2024
Publications listing
Note: publication data for the last 3 years will be displayed
Showing 1 to 5 of 6 entries
ANATH RAU KRISHNAN , MOHAMAD RIZAL BIN ABDUL HAMID , LAU YOKE LIAN , KU CHEN JUNG , IMRAN MEHBOOB SHAIKH (2026), Procrastination trap: how personality traits fuel generative artificial intelligence over-reliance and erode academic performance
GEOFFREY HARVEY TANAKINJAL , MOHAMAD RIZAL BIN ABDUL HAMID , IMRAN MEHBOOB SHAIKH (2026), University students’ acceptance of digital literacy in Malaysia: The influence of students’ innovativeness and technological factors
ANATH RAU KRISHNAN , MOHAMAD RIZAL BIN ABDUL HAMID , GEOFFREY HARVEY TANAKINJAL (2025), A bibliometric analysis of scientific publications at Universiti Malaysia Sabah
MOHAMAD RIZAL BIN ABDUL HAMID , ANATH RAU KRISHNAN (2025), Examining consumer behavior and brand awareness through expectancy theory: The moderating effect of privacy concerns
MOHAMAD RIZAL BIN ABDUL HAMID (2025), The assumption of unlimited human wants (AUHW) in islamic economics: a tasawur perspective-part II