Professor Madya Dr.
Suddin Bin Lada
INFORMATION
| | Academic Department Fakulti Perniagaan, Ekonomi Dan Perakaunan, UMS |
| | Appointed Department Fakulti Perniagaan, Ekonomi Dan Perakaunan, UMS |
| | suddin@ums.edu.my |
EDUCATION
Education History
| Doctor of Philosophy (Management), Universiti Putra Malaysia , 2015 | |
| Sarjana Pengurusan Perniagaan (MBA), Universiti Putra Malaysia , 2002 | |
| Ijazah Sarjana Muda Pengurusan Perniagaan dengan Kepujian, Universiti Utara Malaysia , 1997 |
SCOPUS METRICS
| Documents | : | 41 |
| H-Index | : | 11 |
| Citations | : | 878 |
| Affiliation | : | Universiti Malaysia Sabah |
NOTE : N/A : Data not available, 0 : Data not completed
RESEARCH PROJECT
31
PUBLICATION
231
RESEARCH GRANT (MYR)
923,123.00
RESEARCH INTEREST
My research interests is in the areas of marketing specifically on branding management. Currently, my research and teaching activities concern the development and application of brand theories to address problem in overall product , brand management. Motivated by the current branding challenges, my methodology research interests fall in the following areas: the applicability of the various branding theories and development of performance measure for better and accurate measurement. This is very topical and important especially in decision making.
CATEGORY | AREA |
|
|---|---|---|
| 1. | ADVERTISING AND MARKETING | Brands Management |
| 2. | ADVERTISING AND MARKETING | Strategic Marketing and Purchasing |
| 3. | ADVERTISING AND MARKETING | Digital Marketing |
| 4. | ADVERTISING AND MARKETING | Halal Marketing |
| 1. | kajian pemerkasan usahawan asnaf melalui pembangunan kapasiti berasaskan ai Member , 03-11-2025 until 31-03-2026 |
| 2. | keberkesanan dan pemantauan program asnafpreneur Member , 02-10-2025 until 31-03-2026 |
| 3. | kajian perbandingan tahap literasi, faktor pendorong dan cabaran keusahawanan dalam kalangan belia di sabah (malaysia) dan tarakan (indonesia) Leader , 01-09-2025 until 30-09-2027 |
| 4. | kajian perbandingan tahap literasi, faktor pendorong dan cabaran keusahawanan dalam kalangan belia di sabah (malaysia) dan tarakan (indonesia) Member , 01-09-2025 until 30-09-2027 |
| 5. | kajian aspirasi pengundi sabah menjelang prn-17 Member , 01-08-2025 until 28-01-2026 |
| 6. | unveiling the socioeconomic influences on nutrition: a bibliometric study on research advancement and knowledge gaps Member , 15-05-2025 until 14-05-2027 |
| 7. | cost of living and inflation in sabah (malaysia) and tarakan (indonesia): a cross-border economic analysis Member , 01-05-2025 until 31-05-2027 |
| 8. | empowering rural youth agropreneurs in sabah: leveraging digital marketing for sustainable agribusiness development Member , 25-10-2024 until 24-10-2026 |
| 9. | empowering youth for impact: the role of education and training in boosting social entrepreneurship in sabah. Member , 25-10-2024 until 24-10-2026 |
| 10. | innovating cancer awareness in sabah: the synergy of artificial intelligence (ai) and multi-touch marketing. Member , 01-10-2024 until 30-09-2026 |
| 11. | a new e-marketing framework by incorporting chatgpt in tourism businesses Member , 01-08-2024 until 31-07-2026 |
| 12. | pengkomersialan keputusan penyelidikan siswazah phd di borneo: menilai kejayaan dan faktor penerokaan Member , 11-12-2023 until 25-06-2024 |
| 13. | sweet potato starch-based bioplastic with the addition of essential oil and natural fibers as fillers and consumers perception on the bioplastic Member , 01-12-2023 until 01-06-2026 |
| 14. | a multi-analytical approach to studying motivations to use fintech services among malaysian Member , 15-09-2023 until 14-09-2025 |
| 15. | building a resilient economy: the combination influence of monetary and fiscal policies on goal 8 of the sustainable development goals (sdgs) Member , 15-09-2023 until 14-09-2025 |
| 16. | developing a sustainable community based ecotourism monitoring system with economic values for stakeholders. Member , 15-09-2023 until 15-03-2026 |
| 17. | exploring the impact of social media influencers' credibility on gen z's visit intention towards f&b retail stores Member , 15-09-2023 until 15-03-2026 |
| 18. | exploring the potential of waqf to empower food security Member , 15-09-2023 until 15-09-2025 |
| 19. | factors influencing cryptocurrency adoption among individuals in malaysia Member , 15-09-2023 until 15-03-2026 |
| 20. | improving the product life expectancy, packaging, and marketing strategy of the dried fruits and herbs: a case of xenia herbal brand. Member , 01-01-2023 until 01-07-2025 |
| 21. | we care programme: uplift and educational support at bondulu children's home Member , 06-10-2022 until 02-09-2023 |
| 22. | households’ consumption function in sabah: revisiting the permanent income hypothesis Member , 15-08-2022 until 16-08-2025 |
| 23. | the determinants of personal financial management practices among malaysian millennials in the post-covid 19 Member , 15-08-2022 until 15-02-2025 |
| 24. | dana inovasi sekolah tenom, nabawan dan pensiangan Leader , 01-10-2020 until 02-02-2023 |
| 25. | helps during covid 19: social responsibility perspective
Member , 04-06-2020 until 03-09-2024 |
| 26. | shariah compliance instruments of islamic marketing mix: development and validation Member , 15-01-2020 until 14-10-2022 |
| 27. | empowering food security through waqf Member , 01-09-2019 until 30-11-2022 |
| 28. | developing a theoretical model of ewom intentions towards homestay lodging in malaysia.
Member , 01-08-2016 until 31-01-2019 |
| 29. | brand image benefits and customer satisfaction among golfers in sabah and labuan Leader , 01-01-2014 until 30-06-2016 |
| 30. | perceived ihsan, islamic egalitarian and islamic religiosity towards cash waqf contribution in islamic banking Member , 01-01-2014 until 01-12-2014 |
| 31. | customer's perception of islamic financing products pricing in eastern malaysia: an empirical investigation Member , 09-01-2008 until 01-09-2009 |
NOTE : PUBLICATION DATA FOR THE LAST 3 YEARS WILL BE DISPLAYED
| 1. | Suddin Bin Lada , Brahim Chekima , Lim Ming Fook , Rudy Bin Ansar (2025), Enhancing Purchase Intention In E-commerce Live Streaming: The Moderating Role Of Narrative Transportation
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| 2. | Suddin Bin Lada , Brahim Chekima , Faerozh Bin Madli (2025), Brand Personality And Brand Loyalty Relationship In Cosmeceuticals: Understanding The Moderating Influence Of Brand Trust
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| 3. | Debbra Toria Anak Nipo , Suddin Bin Lada , Noor Fzlinda Binti Fabeil (2025), A Quantitative Assessment Of Blockchain Technology Intention Among Manufacturing Companies In Sichuan, China
|
| 4. | Ang Hong Loong , Ahmad Shakani Bin Abdullah , Suddin Bin Lada (2025), A Prisma-guided Systematic Review Of Business Model Innovation In The Hospitality Sector
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| 5. | Wong Sing Yun , Suddin Bin Lada , Siti Hajar Binti Samsu (2025), Household Consumption Function Under Permanent Income Hypothesis: A Bibliometric Analysis Using R
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| 6. | Ag. Kaifah Riyard Bin Kiflee , Yuzainy Janin , Suddin Bin Lada , Faerozh Bin Madli , Mat Salleh @ Salleh Bin Wahab , Dean Nelson Mojolou (2025), The Symbiotic Evolution Of Ai And Media: A Technological Leap In Knowledge Sharing And Decision-making
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| 7. | Debbra Toria Anak Nipo , Saizal Bin Pinjaman , Chew Tze Cheng @ Nur Alesha Chew , Suddin Bin Lada , Jaratin Bin Lily (2025), Configuring Internationalisation Readiness: An Fsqca Study Of Sabah’s Smes
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| 8. | Suddin Bin Lada (2025), Examining The Role Of Training, Compensation, And Work Environment In Employee Performance: A Gender-based Analysis
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| 9. | Rudy Bin Ansar , Suddin Bin Lada , Kelvin Yong , Brahim Chekima , Nor Afifah Bt Yusof , Lim Ming Fook (2025), Exploring The Shadows: A Strategic Swot-ahp Analysis Of Dark Tourism In Malaysia's Tourism Landscape.
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| 10. | Suddin Bin Lada , Ang Hong Loong , Faerozh Bin Madli (2025), Exploring Entrepreneurial Intentions Among Sabah's Dark Tourism Operators: A Sustainability Perspective
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| 11. | Dean Nelson Mojolou , Suddin Bin Lada , Faerozh Bin Madli (2025), A Comprehensive Structured Review Of Organizational Commitment And Job Satisfaction
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| 12. | Saizal Bin Pinjaman , Suddin Bin Lada (2025), Analyzing The Influence Of Macroeconomic Variables On Tourism Receipts In Oic Countries: A Quantile Analysis Approach Across Varying Income Levels
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| 13. | Faerozh Bin Madli , Dean Nelson Mojolou , Suddin Bin Lada , Masran Bin Tamin (2025), Conceptualizing Perceived Brand Globalness Vs Localness: Insights Into Malaysian Consumer Preferences And Purchase Intentions
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| 14. | Joehan Joehari William , Suddin Bin Lada , Syahrul Nizam Bin Salam , Samsulbahri Bin Mohd Nasir , Jasman Bin Bandar (2025), Intrinsic And Extrinsic Factors Contributing To The Success Of Javanese Food Entrepreneurs In Kota Kinabalu, Sabah
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| 15. | Suddin Bin Lada , Faerozh Bin Madli (2025), Determinants Of Functional Food Consumption Intention Among Senior Citizens In Sabah, Malaysia: A Theory Of Planned Behavior Perspective
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| 16. | Noor Fzlinda Binti Fabeil , Ang Hong Loong , Suddin Bin Lada , Debbra Toria Anak Nipo (2025), A Quantitative Assessment Of Blockchain Technology Intention Among Manufacturing Companies In Sichuan, China
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| 17. | Suddin Bin Lada (2025), Political Marketing Mix And Brand Personality: Implications For Voting Decisions In Legislative Elections
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| 18. | Brahim Chekima , Rudy Bin Ansar , Kamsilawati Binti Kamlun , Suddin Bin Lada , Priscilla Shak Yee Ping , Tam Yin Ling @ Adeline Tam , Lim Ming Fook , Rafidah Binti Nordin , Kelvin Yong (2025), Examine Entrepreneurial Motivations And Entrepreneurial Success In Homestay Program: Evidence From A Developing Region In Sabah, Malaysia
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| 19. | Suddin Bin Lada (2025), Improving Inventory Management In Indonesian Government: It, Hr Capacity, And The Role Of Financial Reporting
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| 20. | Kasim Hj Mansor , Suddin Bin Lada , Joehan Joehari William , Shariff Umar Bin Shariff Abd. Kadir , Samsulbahri Bin Mohd Nasir , Ahmad Aizuddin Bin Hamzah , Wong Hock Tsen , Mohamad I'sa Bin Abd Jalil (2025), Analysing The Behavior Of Fiscal Policy In Malaysia
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| 21. | Suddin Bin Lada , Rosle @ Awang Bin Mohidin (2025), The Influence Of Menu Diversity, Price Perception, Social Media On Repurchase Interest Through Customer Satisfaction Of Msmes In Gado-gado, Ketoprak, Karedok Traditional Foods In South Tangerang, Indonesia
|
| 22. | Suddin Bin Lada (2024), The Effect Of Digital Leadership And Organizational Support On Innovative Work Behavior: The Mediating Role Of Emotional Intelligence
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| 23. | Brahim Chekima , Suddin Bin Lada (2024), Online Impulse Buying: Investigating The Role Of E-commerce Attributes, Customer Motivation, And Urge To Buy Impulsively
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| 24. | Suddin Bin Lada (2024), Unlocking The Potential For Problem Solving Creativity Through Transformational Leadership
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| 25. | Suddin Bin Lada (2024), Pelatihan Pembuatan Model Business Canvas (bmc) Dan Pemanfaatan Sosial Media Sebagai Media Pemasaran Pada Karangtaruna Di Rogobangsan, Bimomartani, Sleman
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| 26. | Shaierah Binti Gulabdin , Suddin Bin Lada , Azaze @ Azizi Bin Haji Abdul Adis , Yuzainy Janin , Faerozh Bin Madli , Wong Sing Yun , Adi Bin Jafar (2024), Artificial Intelligence And Public Health Context: What We Should Know?
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| 27. | Rudy Bin Ansar , Lim Ming Fook , Suddin Bin Lada , Tam Yin Ling @ Adeline Tam , Priscilla Shak Yee Ping , Brahim Chekima , Kamsilawati Binti Kamlun , Kelvin Yong (2024), Programs For Developing Homestay Entrepreneurs Through Ai-driven Marketing And Entrepreneurship
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| 28. | Mohd. Rahimie Bin Abd. Karim , Suddin Bin Lada , Azaze @ Azizi Bin Haji Abdul Adis , Kelvin Yong (2024), Does Consumer Religiosity Matter For Green Banking Adoption? Evidence From A Muslim-majority Market
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| 29. | Brahim Chekima , Rudy Bin Ansar , Kasim Hj Mansor , Suddin Bin Lada , Mohd. Rahimie Bin Abd. Karim , Mohamad I'sa Bin Abd Jalil , Siti Hajar Binti Samsu (2024), The Society’s Preferred Infaq Payment Method: The Analytic Hierarchy Process
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| 30. | Suddin Bin Lada (2024), Digitalisasi Bisnis Sebagai Strategi Pengembangan Usaha Pada Pengrajin Kain Tenun Melalui Implementasi Konsep Tri-n Di Desa Karangasem, Klaten, Jawa Tengah
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| 31. | Suddin Bin Lada , Brahim Chekima , Hanudin Bin Amin , Rudy Bin Ansar , Lim Ming Fook (2024), Does Consumer Religiosity Matter For Green Banking Adoption? Evidence From A Muslim-majority Market
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| 32. | Suddin Bin Lada , Brahim Chekima (2024), A Multi-analytical Approach To Investigate The Motivations Of Sustainable Green Technology In The Banking Industry: Do Gender And Age Matter?
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| 33. | Suddin Bin Lada , Rudy Bin Ansar , Brahim Chekima , Lim Ming Fook (2024), Does Consumer Religiosity Matter For Green Banking Adoption? Evidence From A Muslim Majority Market
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| 34. | Brahim Chekima , Rudy Bin Ansar , Suddin Bin Lada , Tam Yin Ling @ Adeline Tam , Chang Mui Ling @ Dyana , Kelvin Yong , Rafidah Binti Nordin (2024), Challenges And Usage Of Social Media Marketing By Homestay Entrepreneurs In Sabah: A Conceptual Framework
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| 35. | Suddin Bin Lada , Lim Ming Fook , Mohamed Bouteraa , Brahim Chekima , Rudy Bin Ansar , Mohd. Rahimie Bin Abd. Karim , Kelvin Yong , Azaze @ Azizi Bin Haji Abdul Adis (2024), Strategic Alternatives For Muslim-friendly Homestay In Sabah Malaysia: A Swot/tows Analysis
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| 36. | Suddin Bin Lada (2024), Talk To Engage: The Influence Of Smartphone Voice Assistants On Consumers’ Brand Engagement
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| 37. | Suddin Bin Lada , Izaan Azyan Bin Abdul Jamil , Mohamad I'sa Bin Abd Jalil , Siti Hajar Binti Samsu , Rudy Bin Ansar (2024), Exploring The Adoption And Implementation Of Sustainable Business Practices Policy In Sabah
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| 38. | Mohd. Rahimie Bin Abd. Karim , Suddin Bin Lada (2024), Training On Management Control System In Printing Entrepreneurs
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| 39. | Suddin Bin Lada , Mohd. Rahimie Bin Abd. Karim , Dg Safrina Ag Budin (2024), Socialization Of Economic And Islamic Financial Sustainability For Student Entrepreneurs In Kota Kinabalu, Sabah, Malaysia
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| 40. | Yuzainy Janin , Suddin Bin Lada , Ag. Kaifah Riyard Bin Kiflee , Faerozh Bin Madli , Shaierah Binti Gulabdin , Wong Sing Yun (2024), Remapping The Usage Of Tiktok Platform In The Education Context
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| 41. | Brahim Chekima , Suddin Bin Lada , Rudy Bin Ansar , Lim Ming Fook (2024), Understanding The Diffusion Of Ai-generative (chatgpt) In Higher Education: Does Students' Integrity Matter?
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| 42. | Yuzainy Janin , Faerozh Bin Madli , Suddin Bin Lada , Mat Salleh @ Salleh Bin Wahab , Charlie Albert Lasuin , Shaierah Binti Gulabdin , Ag. Kaifah Riyard Bin Kiflee , Stephen Laison Sondoh Jr. (2024), Decoding Chatgpt: Basis Premier To Get Insight Into Conversational Artificial Intelligence
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| 43. | Suddin Bin Lada , Ang Hong Loong (2024), Examining Influential Elements Impacting Performance In Sustainable Manufacturing Within Malaysian Enterprise: A Conceptual Analysis
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| 44. | Dg Safrina Ag Budin , Suddin Bin Lada , Mohd. Rahimie Bin Abd. Karim (2024), Socialization Of Economic And Islamic Financial Sustainability For Student Entrepreneurs In Kota Kinabalu, Sabah, Malaysia
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| 45. | Mohd Noor Hidayat Bin Jimainal , Rudy Bin Ansar , Lim Ming Fook , Brahim Chekima , Nor Afifah Bt Yusof , Kelvin Yong , Faerozh Bin Madli , Suddin Bin Lada , Ramraini Bte Ali Hassan (2024), Strategic Support From Business Incubators: Unveiling Their Impact On Entrepreneurial Success In Malaysia’s Start-ups
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| 46. | Rudy Bin Ansar , Nor Afifah Bt Yusof , Lim Ming Fook , Mohamad I'sa Bin Abd Jalil , Brahim Chekima , Datu Razali Bin Datu Eranza , Suddin Bin Lada , Mohd Noor Hidayat Bin Jimainal , Kelvin Yong (2024), Islamic Fintech: A Bibliometric Analysis Using R
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| 47. | Suddin Bin Lada , Abdul Said Bin Ambotang , Syahrul Nizam Bin Salam (2024), Self-employment Strategies: Transforming Job Loss Into Entrepreneurial Success In The Post-pandemic Gig Economy
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| 48. | Brahim Chekima , Suddin Bin Lada , Kelvin Yong , Rafidah Binti Nordin , Tam Yin Ling @ Adeline Tam , Chang Mui Ling @ Dyana , Rudy Bin Ansar (2024), Critical Success Factors Of Motivation Factors, Entrepreneurial Competencies, And Entrepreneurial Success In Homestay Program In Sabah, Malaysia
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| 49. | Suddin Bin Lada , Faerozh Bin Madli (2024), From Tourism To Global Recognition: Elevating Sabahan Brands Through Tourist Influx
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| 50. | Suddin Bin Lada (2024), Implementation Of Ing Madya Mangun Karsa In Smes In Yogyakarta, Indonesia And Community Learning Center In Sabah, Malaysia
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| 51. | Suddin Bin Lada , Faerozh Bin Madli , Shaierah Binti Gulabdin (2023), Ecotourism And Sustainability: A Bibliometric Analysis Using R
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| 52. | Rudy Bin Ansar , Brahim Chekima , Lim Ming Fook , Suddin Bin Lada , Mohamed Bouteraa (2023), Determinants Of Personal Financial Management Practices Among Malaysian Youth
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| 53. | Suddin Bin Lada , Wong Sing Yun , Faerozh Bin Madli , Mat Salleh Bin Hj. Ayub , Rudy Bin Ansar , Brahim Chekima , Siti Nor Bayaah Binti Ahmad (2023), We Care Programme: Uplift And Educational Support At Bondulu Children’s Home Toboh, Tambunan, Sabah, Malaysia
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| 54. | Mat Salleh Bin Hj. Ayub , Mohd. Rahimie Bin Abd. Karim , Mohamed Bouteraa , Suddin Bin Lada , Lim Ming Fook , Rudy Bin Ansar (2023), Determining Factors Related To Artificial Intelligence (ai) Adoption Among Malaysia’s Small And Medium-sized Businesses
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| 55. | Kamisan Bin Pusiran , Suddin Bin Lada , Mat Salleh Bin Hj. Ayub (2023), Agro-entrepreneurs Digital Marketing Awareness Program Among Youth Of Kuala Penyu Sabah, Malaysia
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| 56. | Haneffa Binti Muchlis Gazali , Suddin Bin Lada (2023), Exploring Factors Influencing Housewives’ Involvement In I-suri In Malaysia: A Conceptual Study
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| 57. | Suddin Bin Lada , Saizal Bin Pinjaman (2023), The Relationship Between Macroeconomic Factors And Tourism Demand For Oic Countries
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| 58. | Brahim Chekima , Sharifah Milda Binti Amirul , Rudy Bin Ansar , Lim Ming Fook , Mat Salleh Bin Hj. Ayub , Suddin Bin Lada , Mohamed Bouteraa , Mohd. Rahimie Bin Abd. Karim , Noor Fzlinda Binti Fabeil (2023), Determining Factors Related To Artificial Intelligence (ai) Adoption Among Malaysia’s Small And Medium-sized Businesses
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| 59. | Faerozh Bin Madli , Suddin Bin Lada , Mat Salleh @ Salleh Bin Wahab (2023), Inflation Rate And Covid-19: A Bibliometric Analysis Using R
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| 60. | Rudy Bin Ansar , Lim Ming Fook , Brahim Chekima , Suddin Bin Lada , Mohamed Bouteraa , Caroline Geetha A/p B. Arokiadasan , Mohd. Rahimie Bin Abd. Karim , Mohamad I'sa Bin Abd Jalil (2023), Islamic Economy And Sustainability: A Bibliometric Analysis Using R
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| 61. | Mat Salleh Bin Hj. Ayub , Suddin Bin Lada , Noor Fzlinda Binti Fabeil (2023), Social Entrepreneurship: A Bibliometric Analysis Using R
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| 62. | Suddin Bin Lada , Brahim Chekima , Rudy Bin Ansar , Mohamed Bouteraa , Lim Ming Fook (2023), Assessing The Authors And Source Impact Of Financial Literacy: A Bibliometric Analysis Using R
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| 63. | Mohamed Bouteraa , Suddin Bin Lada , Rudy Bin Ansar , Lim Ming Fook (2023), A Multi-analytical Approach To Investigate The Motivations Of Sustainable Green Technology In The Banking Industry: Do Gender And Age Matter?
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| 64. | Siti Hajar Binti Samsu , Shariff Umar Bin Shariff Abd. Kadir , Mohamad I'sa Bin Abd Jalil , Suddin Bin Lada , Megawati Binti Soekarno (2023), Are Malaysian Undergraduates Prepared To Study Online If Another Mco Exists?
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| 65. | Suddin Bin Lada , Mohamed Bouteraa , Rudy Bin Ansar , Lim Ming Fook , Brahim Chekima (2023), International Joint Ventures’ Knowledge Acquisition: Critical Literature Review
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| 66. | Suddin Bin Lada , Lim Ming Fook , Rudy Bin Ansar , Mohamed Bouteraa , Brahim Chekima , Azaze @ Azizi Bin Haji Abdul Adis (2023), Determinants Of Organic Food Consumption In Narrowing The Green Gap
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| 67. | Suddin Bin Lada , Hanudin Bin Amin , Pg Mohd Faezul Fikri Bin Ag Omar , Mohamad I'sa Bin Abd Jalil (2023), Factors Influencing Charitable Giving In Malaysia: An Islamic Perspective
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| 68. | Pg Mohd Faezul Fikri Bin Ag Omar , Suddin Bin Lada (2023), The Relationship Between Strategic Management Performance And Safety: Bibliometric Review Analysis
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| 69. | Suddin Bin Lada , Wong Sing Yun , Faerozh Bin Madli , Rudy Bin Ansar , Lim Ming Fook , Brahim Chekima , Siti Nor Bayaah Binti Ahmad , Mat Salleh Bin Hj. Ayub (2023), Education For All: A Local Sdg 4 Journey At Tambunan Bondulu Toboh Home
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| 1. | Debbra Toria Anak Nipo , Suddin Bin Lada , Noor Fzlinda Binti Fabeil , Ang Hong Loong (2025), A Quantitative Assessment Of Blockchain Technology Intention Among Manufacturing Companies In Sichuan, China
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| 2. | Sharifah Rahama Binti Amirul , Suddin Bin Lada , Mohd. Rahimie Bin Abd. Karim , Noor Fzlinda Binti Fabeil , Sharifah Milda Binti Amirul , Awangku Hassanal Bahar Bin Pengiran Bagul (2024), Reinforcing Sustainable Practices On Campus By Leveraging Virtual Filing System
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| 3. | Brahim Chekima , Rudy Bin Ansar , Suddin Bin Lada , Rafidah Binti Othman , Tam Yin Ling @ Adeline Tam , Kelvin Yong (2024), Examining Entrepreneurial Motivations And Entrepreneurial Success In Homestay Program: Evidence From A Developing Region In Sabah, Malaysia
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| 4. | Tamrin Bin Amboala , Suddin Bin Lada , Syed Nasirin Bin Syed Zainol Abidin , Esmadi Abu Bin Abu Seman (2024), Formulating A Group Decision Support Systems (gdss) Model For Accreditation: An Early Childhood Institution Perspective
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| 5. | Ang Hong Loong , Suddin Bin Lada (2024), Influencing Factors Affecting Performance In Sustainable Manufacturing Among Malaysian Companies: A Conceptual Study
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| 6. | Suddin Bin Lada , Ang Hong Loong (2024), Employee Motivational Factors And Job Satisfaction: A Conceptual Study
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| 7. | Iza Azura Ahmad Bahar , Abdullah B. Mohd. Tahir , Suddin Bin Lada , Syed Nasirin Bin Syed Zainol Abidin , Azali Bin Saudi , Tamrin Bin Amboala , Esmadi Abu Bin Abu Seman (2024), Task Scheduling In Cloud Computing Using Harris-hawk Optimization
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| 8. | Abdullah B. Mohd. Tahir , Suddin Bin Lada , Hadzariah Binti Ismail , Syed Nasirin Bin Syed Zainol Abidin , Esmadi Abu Bin Abu Seman , Soffri Bin Yussof (2024), Children’s Hearing Loss Assessment Application Development And Execution Processes Using Systems Engineering Approach
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| 9. | Carolyn Bt. Salimun@jackson , Noor Hassanah Binti Husin , Tamrin Bin Amboala , Hadzariah Binti Ismail , Syed Nasirin Bin Syed Zainol Abidin , Iza Azura Ahmad Bahar , Suddin Bin Lada (2023), Analyzing Web-based Flood Forecasting, Warning And Evacuation Application’s Design And Development Processes In The State Of Sabah
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| 10. | Kasim Hj Mansor , Sharifah Milda Binti Amirul , Brahim Chekima , Mohd. Rahimie Bin Abd. Karim , Noor Fzlinda Binti Fabeil , Mat Salleh Bin Hj. Ayub , Suddin Bin Lada , Rudy Bin Ansar (2023), Enhancing Innovation And Competitiveness: Exploring The Landscape Of Product Development Partnerships (pdp)
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| 11. | Suddin Bin Lada , Brahim Chekima , Siti Nor Bayaah Binti Ahmad , Saizal Bin Pinjaman , Rudy Bin Ansar , Azaze @ Azizi Bin Haji Abdul Adis (2023), E-business And Business Performance Relationship: A Systematic Literature Review And Bibliometric
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| 12. | Saizal Bin Pinjaman , Suddin Bin Lada (2023), The Nexus Between Macroeconomic Factors And Tourism Receipts For Oic Countries: Panel Quantile Regression Approach
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| 13. | Suddin Bin Lada (2023), The Nexus Between Macroeconomic Factors And Tourism Receipts For Oic Countries: Panel Quantile Regression Approach
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| 14. | Suddin Bin Lada (2023), Growing Entrepreneurship Motivation Through Social Media Optimization During The Covid-19 Pandemic On Karang Taruna Baskoro Widoro Bantul
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| 15. | Suddin Bin Lada (2023), Education Of Strategy For Learning While Working For Karang Taruna Desa Karangsemut Bantul
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| 16. | Jakaria Bin Dasan , Suddin Bin Lada (2023), Examining The Impact Of Obsessive And Harmonious Passion On Life Satisfaction: The Moderating Role Of Psychological Detachment
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| 17. | Ida Shafinaz Bt Mohamed Kamil , Suddin Bin Lada , Brahim Chekima , Azaze @ Azizi Bin Haji Abdul Adis (2023), Advertising Restriction And Legal Profession In Sabah: An Aida Model Perspective
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| 18. | Syed Nasirin Bin Syed Zainol Abidin , Hadzariah Binti Ismail , Carolyn Bt. Salimun@jackson , Iza Azura Ahmad Bahar , Suddin Bin Lada , Tamrin Bin Amboala (2023), Analyzing Web-based Flood Forecasting, Warning And Evacuation Application's Design And Development Processes In The State Of Sabah
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| 19. | Noor Hassanah Binti Husin , Syed Nasirin Bin Syed Zainol Abidin , Nur Faraha Bte Hj. Mohd Naim , Suddin Bin Lada , Abdullah B. Mohd. Tahir , Hadzariah Binti Ismail , Soffri Bin Yussof (2023), Investigating The Practicality Of The Systems Engineering Process Approach As An Alternative To Sdlc In Developing Health Information Systems
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| 20. | Suddin Bin Lada , Ang Hong Loong (2023), Influencing Factors Affecting Performance In Sustainable Manufacturing Among Malaysian Companies: A Conceptual Study
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| 1. | Suddin Bin Lada , Ramraini Bte Ali Hassan , Mohd Noor Hidayat Bin Jimainal , Ang Hong Loong , Ahmad Shakani Bin Abdullah (2025), Volume 2: From Idea To Impact: A Student’s Guide To Entrepreneurship
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| 2. | Yuzainy Janin , Nor Azma Binti Rahlin , Suddin Bin Lada , Ramraini Bte Ali Hassan , Ahmad Shakani Bin Abdullah (2025), Discover Tuai Paradise:
Unwind, Explore, And Enjoy Of Membakut
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| 3. | Halina Sendera Bt. Mohd. Yakin , Rudy Bin Ansar , Lim Ming Fook , Nor Afifah Bt Yusof , Brahim Chekima , Sharifah Milda Binti Amirul , Noor Fzlinda Binti Fabeil , Mohamed Bouteraa , Shaierah Binti Gulabdin , Caroline Geetha A/p B. Arokiadasan , Ang Hong Loong , Mohd. Rahimie Bin Abd. Karim , Wong Sing Yun , Dg Safrina Ag Budin , Mat Salleh Bin Hj. Ayub , Mohamad I'sa Bin Abd Jalil , Izaan Azyan Bin Abdul Jamil , Suddin Bin Lada , Kelvin Yong , Mohd Noor Hidayat Bin Jimainal (2025), Bibliometrics In Business And Finance: Mapping Research And Trends
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| 4. | Mohd Noor Hidayat Bin Jimainal , Ang Hong Loong , Ramraini Bte Ali Hassan , Suddin Bin Lada , Ahmad Shakani Bin Abdullah (2025), Volume 1: Entrepreneurship Unleashed: Your Guide To Innovation And Success
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| 5. | Suddin Bin Lada , Rudy Bin Ansar , Brahim Chekima , Azaze @ Azizi Bin Haji Abdul Adis (2025), Marketing Channels : Strategy, Structure, And Future Trends
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| 6. | Suddin Bin Lada , Ramraini Bte Ali Hassan , Nor Azma Binti Rahlin , Ahmad Shakani Bin Abdullah (2025), Chapter 2: The Essence Of Tuai Paradise
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| 7. | Ahmad Aizuddin Bin Hamzah , Shariff Umar Bin Shariff Abd. Kadir , Mohamad Rizal Bin Abdul Hamid , Suddin Bin Lada , Samsulbahri Bin Mohd Nasir (2024), Penerimaan Dan Penggunaan E-dompet Dalam Kalangan B40 Di Malaysia
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| 8. | Mohamad I'sa Bin Abd Jalil , Suddin Bin Lada (2024), Wakaf: Isi Dan Cabaran Di Sabah
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| 9. | Rudy Bin Ansar , Suddin Bin Lada , Brahim Chekima (2023), “the Relationship Between Strategic Management Planning And Leadership Skills"
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| 10. | Bamini Kpd Balakrishnan , Suddin Bin Lada (2023), The Factors That Influence Online Grocery Purchase In Kota Kinabalu
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| 11. | Mohd. Rahimie Bin Abd. Karim , Rosle @ Awang Bin Mohidin , Suddin Bin Lada , Caroline Geetha A/p B. Arokiadasan (2023), Contemporary Issues In Management & Finance
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