Dr. Izyanti Binti Awang Razli

Dr. Izyanti Binti Awang Razli

Fakulti Perniagaan, Ekonomi Dan Perakaunan, UMS

Accommodation Management, Peer to Peer Accommodation, Guest Behaviour

Contact Information

Academic Department

Fakulti Perniagaan, Ekonomi Dan Perakaunan

Appointed Department

Fakulti Perniagaan, Ekonomi Dan Perakaunan

Education

Doktor Falsafah (Pengurusan Hotel Dan Pelancongan)

Universiti Teknologi Mara, Cawangan Shah Alam

2020

Master Of International Tourism And Hospitality Management

Griffith University Nathan, Queensland 4111

2005

Bachelor Of Science With Honours

Universiti Teknologi Mara, Cawangan Shah Alam

2003

Research

Projects

15

Active

2

Grants

RM 525,323.00


Research Interests & Expertise

Publications

Total Publications by Year

Total publications by calendar year
Year Publications
2006 1
2009 1
2010 4
2013 1
2014 2
2015 4
2016 6
2017 6
2018 4
2020 2
2021 7
2022 7
2023 3
2024 3
2025 2

Scopus Metrics

Scopus Profile

Documents

10

H-Index

5

Citations

58

Institutional

53

Research listing

Completed and ongoing projects

Showing 1 to 5 of 15 entries

PROFILING THE FAMILY TRAVEL MARKET IN SABAH BEHAVIORAL PATTERNS SPENDING PROFILES AND STRATEGIC RECOMMENDATIONS FOR DESTINATION COMPETITIVENESS

Leader

2026 - 2026

Exploring Impulsive Buying and Sustainable Consumption Practices among Malaysian Gene Z Consumers on Live-streaming Platform

Member

2023 - 2026

THE IMPACT OF KOREAN WAVE ON CONSUMPTION INTENTION OF KOREAN CUISINE (HANSHIK) AMONG MALAYSIAN CONSUMERS

Member

2023 - 2024

Examining the Impact and Challenges of COVID-19 Pandemic on Hotel Industry: A Case Study of Independent Hotels in Sabah

Leader

2021 - 2024

INTERNATIONAL STUDENT SATISFACTION SURVEY

Member

2021 - 2022

Publications listing

Note: publication data for the last 3 years will be displayed

Showing 1 to 5 of 5 entries

1.

ZAITON OSMAN , IZYANTI BINTI AWANG RAZLI , PHANG ING (2025), My life at Malaysian public university: Satisfaction and challenges of international learners

2.

AZAZE @ AZIZI BIN HAJI ABDUL ADIS , TINI MAIZURA MOHTAR , IZYANTI BINTI AWANG RAZLI (2025), The Korean wave as a marketing catalyst: Gen Z consumer behavior toward Korean food in Malaysia

3.

IZYANTI BINTI AWANG RAZLI (2024), Driving young Muslim loyalty toward Muslim-majority tourism destinations: The sense of community theory perspective

4.

IZYANTI BINTI AWANG RAZLI , PHANG ING , ZAITON OSMAN (2024), From textbooks to cheque books: Charting financial literacy paths for university students

5.

IZYANTI BINTI AWANG RAZLI , TINI MAIZURA MOHTAR , AZAZE @ AZIZI BIN HAJI ABDUL ADIS (2024), The impact of Hallyu on Korean food consumption: The role of imitation intention