Professor Madya Dr. Geoffrey Harvey Tanakinjal
Fakulti Kewangan Antarabangsa Labuan, UMS
Geoffrey Harvey Tanakinjal works as an Associate Professor in the field of International Marketing and Dean of the Faculty of International Finance Labuan (FKAL), Universiti Malaysia Sabah, Labuan International Campus (UMSKAL). Dr Geoffrey completed his PhD in 2010 from the University of Otago, New Zealand. His current research direction evolved from his PhD dissertation with two main research themes: mobile device marketing and innovation diffusion.
Before that, he obtained a Master of Science Degree (Management) from Malaysia Graduate School of Management (MGSM) Universiti Putra Malaysia (UPM), Bac Sc. (Honours) in Agribusiness and a Diploma in Agribusiness from the same university. He received his early education at SRJK St Francis Xavier, Keningau, SRJK Sacred Heart Kota Kinabalu and Penang Free School where he had the opportunity to represent the Penang Rugby team.
Dr Geoffrey has published extensively in various journals, book chapters and international conference proceedings. Dr Geoffrey is now a member of the Malaysian Marketing Institute (IMM) and the founder of the NGO Mitatabang and Koperasi Mitatabang. He is an assessor panel in the field of marketing for the National Accreditation Board (LAN 2006-2008) and an assessor panel for the Malaysian Qualifications Agency (MQA) (Marketing Field) (July 2014 - present).
On the administrative side, Dr Geoffrey is the former Deputy Director of UMSKAL (2002-2006; 2014 - 2019) and the former Deputy Dean for the Labuan School of International Business and Finance, UMSKAL (2003-2005). He was once appointed as a Member of the Board of Directors of the Labuan Corporation (2018-2020) and is currently the Chairman of the Labuan WP Licensing Board (2023-2025). He has also been with the Indigenous Economic Development Institute (Sabah) INDEP as an Associate Researcher and became a tutor at UPM and an invited lecturer at UiTM Sabah.
Dr Geoffrey is also active in providing consultancy in the fields of motivation, business management, agribusiness, community entrepreneurship development, and tourism with agencies such as the Ministry of Agriculture and Food Industry (MAFI) Malaysia, the Federal Agricultural Marketing Agency (FAMA), the Department of National Unity and Integration (JPNIN ), Ministry of Rural Development (KPLB), Ministry of Energy, Green Technology and Water (KeTTAH) and Ministry of Tourism and Culture Malaysia (MOTOUR).
Among the contributions to Malaysia is the "Malaysian Agri-Fresh Food Consumption Study (2022-2023)" worth RM2.89 million which looks at consumer behaviour as well as the projected consumption of fresh agro-food in Malaysia. His future work interests are in local entrepreneurship development, digital business provision, and community marketing.
Contact Information
Academic Department
Fakulti Kewangan Antarabangsa Labuan, UMS
Appointed Department
Fakulti Kewangan Antarabangsa Labuan, UMS
Education
Phd (pemasaran)
Otago University, New Zealand
2010
Master Science (pengurusan)
Universiti Putra Malaysia
2000
Bac. Sc (kepujian) Perniagaantani
Universiti Putra Malaysia
1997
Research Collaborators
Research
Projects
42
Active
11
Grants
RM 6,292,641.00
Research Interests & Expertise
Advertising And Marketing - Digital Marketing
Publications
Total Publications by Year
Scopus Metrics
Scopus ProfileDocuments
24
H-Index
8
Citations
631
Affiliation
Labuan Faculty of International Finance, Universiti Malaysia Sabah
Research listing
Current Research Projects
Comparative study of government policies in indonesia and malaysia in developing local food in boyolali regency, indonesia, and sabah, malaysia
Member
2026 - 2027
Excelling communication through innerworth
Member
2026 - 2026
Feasibility study on establishing an occupational safety & health (osh) traninng centre in sabah
Leader
2026 - 2027
Developing and evaluating an ai and data analytics training module for young entrepreneurs in labuan: a social innovation and mcdm-based approach
Member
2026 - 2028
Cross-border digital adoption of smes in malaysia and indonesia: a behavioural study on online accounting, social media marketing, and human resource adaptation in the post-pandemic era.
Member
2026 - 2027
Feasibility study on establishing an occupational safety & health (osh) training centre in labuan
Member
2025 - 2026
Influence of adoption factors and perceived social security towards takaful products: evidence from sabah, malaysia
Member
2024 - 2027
A new, multi-normalization-based critic and fucom framework to assess site suitability to establish permanent food production parks in labuan, malaysia
Member
2023 - 2026
Entrepreneurial personal skills development module. title: bring forth your inner worth
Member
2023 - 2025
Geran fasilitasi program pembasmian miskin tegar keluarga malaysia (bmtkm) wilayah persekutuan labuan 2022-2025
Member
2022 - 2025
Modern slavery in upstream supply chains: a developing country perspective
Member
2022 - 2025
Publications listing
NOTE: PUBLICATION DATA FOR THE LAST 3 YEARS WILL BE DISPLAYED
Showing 11 to 19 of 19 entries
Joehan Joehari William , Geoffrey Harvey Tanakinjal , Mohamad I'sa Bin Abd Jalil (2024), Online Food Delivery Services Using Online Food Delivery Application: Generation Y’s Attitude.
Geoffrey Harvey Tanakinjal , Andrew Saw Tek Wei , Alesia Sigang Gugkang , Zurina Binti Patrick (2024), The Influence Of Online Marketing And Its Impact On Business In Post-covid-19: Sabah Tourism Industry.
Geoffrey Harvey Tanakinjal (2024), Gerbang Emas Wilayah Persekutuan Labuan
Geoffrey Harvey Tanakinjal , Geoffrey Harvey Tanakinjal (2024), The Influence Of Online Marketing And Its Impact On Business In Post-covid-19: Sabah Tourism Industry
Geoffrey Harvey Tanakinjal , Geoffrey Harvey Tanakinjal (2024), The Influence Of Online Marketing And Its Impact On Business In Post-covid-19: Sabah Tourism Industry
Geoffrey Harvey Tanakinjal , Alesia Sigang Gugkang (2024), Socially Sustainable Luxury Supply Chains: A Conceptual Review
Geoffrey Harvey Tanakinjal , Liew Anak Lubang , Abdul Kamal Bin Char , Alesia Sigang Gugkang , Bonaventure Boniface (2023), Price, Service Quality, Customer Trust And Safety Influence Towards Customer Satisfaction On Online Transportation
Bonaventure Boniface , Geoffrey Harvey Tanakinjal , Mohammad Fadhli Bin Asli , Anath Rau Krishnan , Mohamad Rizal Bin Abdul Hamid (2023), An Investigation To Offer Conclusive Recommendations On Suitable Benefit/cost Criteria-based Normalization Methods For Topsis
Geoffrey Harvey Tanakinjal , Noor Hassanah Binti Husin (2023), Interactive Coaching And Learning Through Real Life Inspiration
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