Expertise Directory

	*Academic Department* Fakulti Perniagaan, Ekonomi Dan Perakaunan, UMS
	*Appointed Department* Fakulti Perniagaan, Ekonomi Dan Perakaunan, UMS
	haslinda@ums.edu.my

Scopus Profile

NOTE : N/A : Data not available, 0 : Data not completed

RESEARCH PROJECT

PUBLICATION

RESEARCH GRANT (MYR)

319,878.00

Halal Marketing, Consumer Research, International Marketing

	CATEGORY	AREA
1.	Economics, Business And Management	Consumer Behaviour
2.	Economics, Business And Management	Halal Food Marketing
3.	Economics, Business And Management	Halal Product Marketing
4.	Economics, Business And Management	Promotion
5.	Economics, Business And Management	Service Marketing


1.	improving the product life expectancy, packaging, and marketing strategy of the dried fruits and herbs: a case of xenia herbal brand. Member , 01-01-2023 until 01-07-2025
2.	a new approach for entrepreneurial marketing in challenging times Member , 15-01-2021 until 15-01-2023
3.	developing a framework for the economic well-being of single mothers through entrepreneurial activities in sabah: the role of institutional support Member , 01-11-2020 until 30-04-2023
4.	kajian jangkahayat pembungkusan yang lebih praktikal dan kajian pasaran bagi produk sambal garing jenama humey Leader , 01-10-2020 until 03-02-2023
5.	lifestyle mediating the relationship of information exposure and information consumption with behaviour change during the covid-19 pandemic in malaysia. Member , 01-07-2020 until 31-10-2021
6.	market survey on indonesian products in tawau Member , 18-11-2017 until 31-01-2018
7.	kajian pembangunan sosio-ekonomi di sabah dan tarakan, indonesia Member , 01-01-2016 until 21-05-2017
8.	kajian tahap kepekaan, pengetahuan dan persepsi pensijilan dan logo halal dalam kalangan pengusaha industri kecil dan sederhana, sabah Leader , 01-11-2015 until 31-10-2017
9.	penilaian pasaran serantau dan jenama produk untuk empat produk di sabah Member , 01-08-2015 until 31-01-2016

NOTE : PUBLICATION DATA FOR THE LAST 3 YEARS WILL BE DISPLAYED


1.	Lim Fui Yee Beatrice , Noor Fzlinda Binti Fabeil , Salmah Binti Topimin , Haslinda Binti Hasan (2024), Women Entrepreneurship: A Bibliometric Insights And Future Directions
2.	Noor Fzlinda Binti Fabeil , Haslinda Binti Hasan , Salmah Binti Topimin , Lim Fui Yee Beatrice (2023), A Bibliometric Analysis Of Single Mothers


1.	Salmah Binti Topimin , Lim Fui Yee Beatrice , Haslinda Binti Hasan , Noor Fzlinda Binti Fabeil (2023), Strengthening The Institutional Support For Single Mothers In Sabah: Opportunities And Challenges


1.	Noor Fzlinda Binti Fabeil , Salmah Binti Topimin , Lim Fui Yee Beatrice , Haslinda Binti Hasan (2023), Entrepreneurship And Motherhood: A Narrative Analysis Of A Woman Entrepreneur

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	MBA, Universiti Malaya , 2002
	BBA, Northwood Institute MIdland, Mich , 1997
	Ijazah Doktor Falsafah Perniagaan, Universiti Malaysia Sabah , 2023