Encik Charlie Albert Lasuin

Encik Charlie Albert Lasuin

Fakulti Perniagaan, Ekonomi Dan Perakaunan, UMS

Encik Charlie Albert Lasuin is a distinguished researcher at Fakulti Perniagaan, Ekonomi Dan Perakaunan, University Malaysia Sabah. Their research focuses on Integrated Marketing Communication Market Access in SMEs .

As a member of Fakulti Perniagaan, Ekonomi Dan Perakaunan, they contribute significantly to the academic and research community at UMS through their expertise and dedication to advancing knowledge in their field.

Encik Charlie Albert Lasuin holds Master of Business Administration (MBA) from Asian Institute of Technical, Bnagkok , among other qualifications, and has established themselves as a respected expert in their field.

Research

Projects

7

Active

2

Grants

RM 143,000.00


Research Interests & Expertise

Advertising And Marketing - Graphic Design

Advertising And Marketing - Brands Management

Advertising And Marketing - Communications

Advertising And Marketing - Integrated Marketing Communication

Advertising And Marketing - Public Relations in Marketing

Advertising And Marketing - Service Marketing

Advertising And Marketing - Digital Marketing

Publications

Total Publications by Year

NOTE: N/A = Data not available, 0 = Data not completed


Scopus Metrics

Scopus Profile

Documents

2

H-Index

1

Citations

13

Affiliation

Universiti Malaysia Sabah

Research listing

Current Research Projects

Social and behaviour change to improve child nutrition in sabah in alternative school system and family setting : a case study

Member

2025 - 2025

Exploring the potential of digital innovation for rural entrepreneurship in sabah

Member

2023 - 2026

Publications listing

NOTE: PUBLICATION DATA FOR THE LAST 3 YEARS WILL BE DISPLAYED

Showing 1 to 3 of 3 entries

1.

Noor Fzlinda Binti Fabeil , Mori Bin Kogid , Toh Pei Sung , Izaan Azyan Bin Abdul Jamil , Charlie Albert Lasuin , Sidah Bt Idris , Debbra Toria Anak Nipo , Jaratin Bin Lily (2026), Navigating The Digital Divide: Barriers To Digital Innovation Adoption Among Rural Msmes In Sabah, Malaysia

2.

Yuzainy Janin , Charlie Albert Lasuin , Adi Bin Jafar , Dean Nelson Mojolou , Ag. Kaifah Riyard Bin Kiflee , Faerozh Bin Madli (2025), Introducing The Concept Of Marketing In The Era Of Artificial Superintelligence: Preparing For The Next Global Shift

3.

Faerozh Bin Madli , Stephen Laison Sondoh Jr. , Charlie Albert Lasuin , Shaierah Binti Gulabdin , Yuzainy Janin , Suddin Bin Lada , Mat Salleh @ Salleh Bin Wahab , Ag. Kaifah Riyard Bin Kiflee (2024), Decoding Chatgpt: Basis Premier To Get Insight Into Conversational Artificial Intelligence